Mondelez: Cadbury Coco
Our agency partner PLAY Communications appointed Kreate to deliver ongoing sampling sessions in Coles and Woolworths supermarkets for their client Mondelez (Cadbury) to promote their premium Coco range of chocolate.
Kreate planned out the series of sampling sessions across multiple states; handling the route planning, store bookings, sourcing and booking of promotional staff, kit and uniform logistics and warehousing.
Results in stores were exceptional! The uplift in sales across stores where sampling was conducted exceeded expectations.