Chandon S: In-store sampling

In Summer of 2017, Moet Hennessy released Chandon S a light sparking aperitif infused with hand-crafted orange bitters.

 

Kreate were asked by agency client WPP Store to support the launch across Australia by rolling out sampling sessions with brand ambassadors for three consecutive weeks across New South Wales, Victoria and Queensland in various Dan Murphy’s stores.

All stores saw a huge uplift in sales, with the Double Bay store in Sydney performing the best with 50 purchases during the sampling session.

"We were recommended Kreate by our partner agency and were thoroughly impressed with the level of service, flexibility and general willingness to help. Dee was always at the end of the phone or email whenever we needed her with a solution. The brand ambassadors provided did a fantastic job, they were professional, well presented and received great feedback from the client."  - Jessica B, WPP Store

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