Graze + Grains: Media Launch
Kreate was briefed to launch Graze + Grains - the Farmer's Daughters and Starward Whisky collaboration to media and industry.
Bringing together partners from Starward Whisky, East Gippsland Marketing Inc and the broader Farmer's Daughters family, Kreate curated a VIP dinner invitation to select guests from food and lifestyle media to showcase the best of East Gippsland produce as well as the award-winning Starward Australian whisky.
Working in true partnership with Starward, Alejandro Saravia produced a delicious 5 course dinner which introduced our guests' palates to the flavours of East Gippsland's regional farmers and producers. Accompanying each course there was carefully crafted Starward whisky cocktails, East Gippsland Wines and Sailor's Grave beers.
Featured farmers and producers included:
Nullamunjie Olive Oil
Mirboo Farm
Prom Country Cheese
Butterfly Factory
Touchwood
Fruits of Strathmore
Fish Creek Mount of Olives
Thorpdale Bakery
Hilltop Hives
Sailor's Grave
Nicholson River Winery
LightFoot & Sons Wines
Sample coverage:
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Time Out Melbourne: https://bit.ly/2K8cLpu
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Broadsheet Melbourne: https://bit.ly/2LSGu9h
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Gastrology: https://bit.ly/2GzU0dg
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The World Loves Melbourne: https://bit.ly/315pXSz