WHAT WE’VE BEEN UP TO lately
Dash Water x Melbourne Fashion Festival
Every year, Fashion takes hold of Melbourne for Melbourne Fashion Festival (MFF)- or ‘Fashion Christmas!’ as Melissa Singer from The Age labels it! And for MFF in 2024, Dash Water returned as a major partner and invited Kreate to bring their sponsorship to life again.
TECH DECK ACTIVATION - BONDI BEACH
Kreate produced and executed this Tech Deck activation at the iconic Bondi Beach on behalf of Spin Master and their media agency Nunn Media.
Morena Sydney opening - PR & LAUNCH EVENTS
When the long-awaited opening of Executive Chef Alejandro Saravia’s Morena Sydney arrived in April 2024, Kreate was deeply involved to make a huge noise! With a strategy encompassing media outreach, multiple events and industry engagement, Kreate delivered!
Bonne Maman x Calle Bakery colab
What goes better than Easter and chocolate? Easter and Choc-Hazelnut goodness from Bonne Maman infused into delicious pastries! Kreate brought iconic Melbourne bakery Callé together with Bonne Maman to bring this to life!
Glenfiddich x Black bar and Grill
Kreate were engaged to create a premium venue takeover to pair Glenfiddich Whisky with Sydney’s Black Bar and Grill.
Peroni Capri x Watson’s bay Boutique Hotel
When Carlton & United Breweries wanted to invite Australians to escape to the Italian coast with the launch of their Peroni Nastro Azzurro Stile Capri, they paired up with Laundy Hotels to engage Kreate to bring this invitation to life at Sydney’s iconic Watson’s Bay Boutique Hotel.
Hendrick’s gin ‘Flora Adora’ Venue Takeovers
In 2023, one of the world’s most iconic gin brands - Hendrick’s Gin, brought a Flora Adora gin out of their ‘Cabinet of Curiosities’. To celebrate, Kreate were engaged to create enchanting venue takeovers which enticed guests to try this exquisite new addition.
Bonne Maman Hazelnut Chocolate Spread Launch
Legendary French condiment brand Bonne Maman is well known for its irresistible jams, but in 2023 launched their all-new hazelnut chocolate spread into Australia. Kreate was briefed to create a launch campaign to celebrate this delicieux news!
De Kuyper Christmas Cocktail Bar
In the lead up to Christmas 2023, Kreate delivered a Christmas Cocktail Bar in Dan Murphy’s stores across Australia to celebrate De Kuyper Schnapps!
DASH WATER x Melbourne Fashion Festival
With Melbourne Fashion Festival bringing back its Fashion Forecourt in 2023 and a brand new partnership with DASH Water, Kreate were briefed to bring their delicious wonky-fruit-and-vegetable-infused sparkling water to life on site!
Oxford Landing at Sunset Cinema
Bringing a touch of South Australia’s Riverland to the iconic Sunset Cinemas in Sydney and Melbourne - we created these beautiful branded chill out zones for Oxford Landing Wines and Hill-Smith Family Estates.
Four Pillars - Yuzu Gin
With the launch of Four Pillars' new Fresh Yuzu (Japanese inspired) gin, Kreate was briefed to come up with a creative design response for new venue takeovers at QT hotels in Newcastle and the Gold Coast.
celebrating self love - parramatta square
How can you love another person if you do not love yourself? Covid was tough, but there were also valuable learnings we took from it. It forced us to take a step back, understand and appreciate what it means to live and not just survive. It brought firmly into the spotlight the importance of self love, connection and community.
ENERGIZER VISION HD HEADLIGHT: FATHER’S DAY
Kreate was briefed by Energizer to create a fun and engaging campaign to highlight their Vision HD headlight in the lead up to Father's Day across Australia and New Zealand.
Strangelove Soda - In-store Sampling
Kreate worked with Australian brand Strangelove Soda to roll out an in-store sampling campaign across Woolworths stores in Melbourne, Sydney & Queensland.
Hendrick’s gin Celebrates World gin day at the Osbourne
To celebrate World Gin Day, Hendrick's briefed Kreate to ideate and produce a series of events for the Kickon Group for a two-month-long activation to build brand awareness and drive on-premise sales.
FOUR PILLARS GIN - RTD SAMPLING
Kreate loves a Gin and we love working with Victorian distillery Four Pillars Gin on their in-store sampling campaigns and activations.
Quay Quarter Tower - Spin to Win
To help celebrate the opening of the new food hall area at AMP Capital’s Quay Quarter Tower, Kreate were briefed to develop an engaging activation in the tower lobby.
Melbourne Convention Bureau - AIME 2022
With Business Events returning to Melbourne, we were tasked with celebrating the first event of the year - the Asia Pacific Meetings and Incentives Event - held exclusively in Melbourne!
FOUR PILLARS bandwagon: in-store SAMPLING
Non alcoholic spirit consumption is on the rise in Australia with a 223% increase* in consumer sales in 2020 and Four Pillars Bandwagon is a delicious, high quality example of its success.