WHAT WE’VE BEEN UP TO lately
ROYAL CARIBBEAN - THE WIGGLES - BRAND ACTIVATION
Royal Caribbean engaged Kreate to bring their 2025/2026 family holiday cruise offering to life through an exciting partnership with The Wiggles.
THE BLUES TRAIN - PR AND MEDIA RELATIONS
Kreate was engaged to deliver a targeted PR campaign to support the launch of The Blues Train’s 2025/2026 season
BING LEE - ‘Home Cafe’
Bing Lee engaged Kreate to create a festive retail experience that brought coffee to life during the busiest shopping season of the year. The brief was clear: showcase Bing Lee’s coffee machines, drive shopper engagement, and deliver a memorable experience during the Christmas and Black Friday period.
mp district precinct launch - pr, social media & content management
Kreate were briefed to manage the Marketing and Communications for the exciting launch of MP District. A brand-new precinct, MP District transforms Sydney’s most iconic civic centre – Martin Place, into a vibrant cultural corridor.
KLORANE - BRAND ACTIVATION AT BONDI JUNCTION
We delivered a high-impact activation for Klorane at Westfield Bondi Junction. The activation showcased two product variants (Nettle & Oat) and featured a beautifully designed set-up with mirrors, inviting customers to test and experience the products firsthand. The sleek, premium display encouraged trial and education, driving deeper engagement with the brand.
HILTON AUSTRALASIA - BURGER MONTH - CREATIVE CAMPAIGN
Kreate were briefed by Hilton to develop a F&B campaign to roll out across Australasia, the end-to-end creative objective was to drive visitation and revenue into hotel F&B outlets.
WEST HOTEL - SPRING INTO STYLE - PR AND MEDIA RELATIONS
Kreate were delighted to partner with West Hotel to launch Spring Into Style, an exciting campaign unveiling two limited-time experiences celebrating fashion, food and culture.
FUNDAY - SYDNEY ROYAL Easter show - brand activation
We brought FUNDAY Natural Sweets to life with a vibrant 12-day brand activation that blended product sampling, on-site sales, exclusive merchandise, and a limited-time competition to drive engagement. From concept through to execution, we managed every element of the project - including staffing, logistics, and full bump in/out.
HENDRICK’S GIN - HYATT REGENCY ACTIVATION
For Mother’s Day, Kreate delivered a Hendrick’s Gin takeover across two bars at Hyatt Regency Sydney, creating a considered, brand-led experience within a premium hotel setting.
PHMG - THE MONTAGUE AND HARRIET’S - LAUNCH PR
Kreate were thrilled to work with PHMG on the launch of their newest hospitality venue, The Montague and Harriet’s in Marrickville.
sodaly drinks - sampling & content activations
Kreate brought Remedy Drinks’ ‘Sodaly Addicted’ campaign to life with a fun, integrated campaign which engaged audiences in real life through creative sampling and online through a strategic content activation. Sodalys are naturally flavoured, sugar-free and low calorie soft drinks to enjoy!
Dash Water x Melbourne Fashion Festival
Every year, Fashion takes hold of Melbourne for Melbourne Fashion Festival (MFF)- or ‘Fashion Christmas!’ as Melissa Singer from The Age labels it! And for MFF in 2024, Dash Water returned as a major partner and invited Kreate to bring their sponsorship to life again.
YARRA VALLEY WATER - INTEGRATED CAMPAIGN
Kreate were briefed by Yarra Valley water to deliver an integrated Experiential and Social Content campaign to educate and encourage customers about drinking Yarra Valley Water tap water!
hilton sydney glass brasserie - venue relaunch pr
When the iconic Hilton Sydney relaunched their Glass Brasserie in 2025, they called on Kreate to deliver a creative media outreach campaign and launch event.
software - skin care sampling activation at coogee beach
We brought the Light-weight Armour for Sun Safe Skin campaign to life with a high-impact beach activation at Coogee Beach. Designed to deliver an unforgettable brand experience, our team led the end-to-end execution—from creative concept development to on-ground logistics and management.
HENDRICK’S GIN - VERANDAH BAR ACTIVATION
Kreate transformed the Verandah Precinct in Sydney's CBD into a Hendrick’s Spritz experience which ran for two months in the lead up to the Melbourne Cup. The takeover featured, bespoke bar signage, a tailored Hendrick’s Spritz menu, vibrant floral backdrops, and striking window decals. At its heart stood the iconic Hendrick’s bathtub bar, serving exclusive Spritz cocktails and capturing the brand’s signature charm.
KOLKATA CRICKET CLUB - LAUNCH PR AND MEDIA RELATIONS
Kreate worked with Crown Melbourne and Mischa Tropp to launch his brand new 160 seat Bengali-inspired Indian restaurant and bar to media and customers.
UNITED AIRLINES & MELBOURNE AIRPORT X FED SQUARE
With United Airlines and Melbourne Airport keen to highlight the direct routes between Melbourne and Los Angeles, Kreate was engaged to develop an activation as part of the airline’s partnership with Fed Square’s Christmas activities.
the star sydney - tokyo tastemakers
We transformed The Star Sydney’s Harvest Buffet into Tokyo Tastemakers, creating an immersive experience which transported diners and guests to the beauty of Japanese culture!
Morena Melbourne - announcement and launch pr
As part of Kreate’s ongoing work with the Renascence Group, we were briefed to announce that Executive Chef Alejandro Saravia would open not one, but two new venues in Melbourne CBD!