WEST HOTEL - SPRING INTO STYLE - PR AND MEDIA RELATIONS
Kreate were delighted to partner with West Hotel to launch Spring Into Style, an exciting campaign unveiling two limited-time experiences celebrating fashion, food and culture.
The stylish city retreat welcomed renowned fashion stylist Kerrie Carucci, who transformed one of the hotel’s suites into a luxury styling salon.
During her residency, Kerrie hosted complimentary, intimate styling sessions focused on translating seasonal fashion trends into everyday wear.
Alongside this, the hotel launched a new bottomless experience, the Bottomless Rosé Brunch, in its open-air Atrium.
To promote these two offerings, Kreate managed a launch event for media and influencers, as well as key hosted visits.
The result was strong editorial coverage across outlets including The Daily Telegraph, Hotel Management, Truly Aus and Concrete Playground.
Services Delivered:
PR Strategy
Media Outreach
Influencer Strategy
Launch Event
Influencer Outreach
Guestlist Strategy
Hosting
SIMILAR projects
