UNITED AIRLINES & MELBOURNE AIRPORT X FED SQUARE
With United Airlines and Melbourne Airport keen to highlight the direct routes between Melbourne and Los Angeles, Kreate was engaged to develop an activation as part of the airline’s partnership with Fed Square’s Christmas activities.
Kreate developed a promotional activation to position United Airlines as the preferred airline during the Fed Square Christmas Cinema Series. Our team worked to design a unique photo opportunity featuring an inflatable snow globe highlighting flight routes to Los Angeles.
We also created a variety of onsite creative assets to drive engagement with the competition and oversaw the live activation including a team of expert brand ambassadors and the delivery of guest photography via an instant download mechanic.
From concept through to activation, Kreate delivered another successful Melbourne Airport partnership with Fed Square’s summer activities!
Services Delivered:
Creative Concept
Production
Logistics
Event Management
Staffing