HENDRICK’S GIN - HYATT REGENCY ACTIVATION
For Mother’s Day, Kreate delivered a Hendrick’s Gin takeover across two bars at Hyatt Regency Sydney, creating a considered, brand-led experience within a premium hotel setting.
Both Jackalberry Bar and the main bar were brought to life with Hendrick’s branding and featured a central photo moment, complete with teapots, teacups, Hendrick’s bottles and the brand’s glorifier. The striking black-and-white tiled flooring and bold florals on the Hendrick’s garden swing added a playful, eye-catching touch to the space.
Hendrick’s bottles were dotted across tables alongside printed standees and alternating cage props, keeping the brand front of mind throughout both bars. At the main serving bars, bottles took centre stage on the counters, framed by ivy garlands with subtle floral touches carried throughout the wider space.
The takeover created a clean, visually striking environment for guests while delivering strong brand visibility for Hendrick’s during a key calendar moment.
Services Delivered:
Creative concepts
Production
Installation
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