WHAT WE’VE BEEN UP TO lately

Kreate Australia Kreate Australia

AKT LONDON - CONTENT SAMPLING

To support the launch of AKT’s high-performance, natural deodorant in Australia, they came to Kreate to create an activation that would not only get the product into people’s hands but also generate engaging, shareable social content.

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KLORANE - BRAND ACTIVATION AT BONDI JUNCTION

We delivered a high-impact activation for Klorane at Westfield Bondi Junction. The activation showcased two product variants (Nettle & Oat) and featured a beautifully designed set-up with mirrors, inviting customers to test and experience the products firsthand. The sleek, premium display encouraged trial and education, driving deeper engagement with the brand.

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Kreate Australia Kreate Australia

SKIN CONTROL - GUERRILLA SAMPLING

Kreate have been executing high-impact mass sampling campaigns designed to reach Gen Z music lovers at scale. By strategically popping up at major concerts, gigs, and youth-driven cultural moments, we were able to intercept audiences during peak footfall periods and distribute product at volume.

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FUNDAY - SYDNEY ROYAL Easter show - brand activation

We brought FUNDAY Natural Sweets to life with a vibrant 12-day brand activation that blended product sampling, on-site sales, exclusive merchandise, and a limited-time competition to drive engagement. From concept through to execution, we managed every element of the project - including staffing, logistics, and full bump in/out. 

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Kreate Australia Kreate Australia

HENDRICK’S GIN - HYATT REGENCY ACTIVATION

For Mother’s Day, Kreate delivered a Hendrick’s Gin takeover across two bars at Hyatt Regency Sydney, creating a considered, brand-led experience within a premium hotel setting.

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Kreate Australia Kreate Australia

sodaly drinks - sampling & content activations

Kreate brought Remedy Drinks’ ‘Sodaly Addicted’ campaign to life with a fun, integrated campaign which engaged audiences in real life through creative sampling and online through a strategic content activation. Sodalys are naturally flavoured, sugar-free and low calorie soft drinks to enjoy!

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Dash Water x Melbourne Fashion Festival

Every year, Fashion takes hold of Melbourne for Melbourne Fashion Festival (MFF)- or ‘Fashion Christmas!’ as Melissa Singer from The Age labels it! And for MFF in 2024, Dash Water returned as a major partner and invited Kreate to bring their sponsorship to life again.

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Kreate Australia Kreate Australia

YARRA VALLEY WATER - INTEGRATED CAMPAIGN

Kreate were briefed by Yarra Valley water to deliver an integrated Experiential and Social Content campaign to educate and encourage customers about drinking Yarra Valley Water tap water! 

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Kreate Australia Kreate Australia

software - skin care sampling activation at coogee beach

We brought the Light-weight Armour for Sun Safe Skin campaign to life with a high-impact beach activation at Coogee Beach. Designed to deliver an unforgettable brand experience, our team led the end-to-end execution—from creative concept development to on-ground logistics and management.

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HENDRICK’S GIN - VERANDAH BAR ACTIVATION

Kreate transformed the Verandah Precinct in Sydney's CBD into a Hendrick’s Spritz experience which ran for two months in the lead up to the Melbourne Cup. The takeover featured, bespoke bar signage, a tailored Hendrick’s Spritz menu, vibrant floral backdrops, and striking window decals. At its heart stood the iconic Hendrick’s bathtub bar, serving exclusive Spritz cocktails and capturing the brand’s signature charm.

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Kreate Australia Kreate Australia

UNITED AIRLINES & MELBOURNE AIRPORT X FED SQUARE

With United Airlines and Melbourne Airport keen to highlight the direct routes between Melbourne and Los Angeles, Kreate was engaged to develop an activation as part of the airline’s partnership with Fed Square’s Christmas activities.

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Kreate Australia Kreate Australia

the star sydney - tokyo tastemakers

We transformed The Star Sydney’s Harvest Buffet into Tokyo Tastemakers, creating an immersive experience which transported diners and guests to the beauty of Japanese culture!

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Bonne Maman x Calle Bakery colab

What goes better than Easter and chocolate? Easter and Choc-Hazelnut goodness from Bonne Maman infused into delicious pastries! Kreate brought iconic Melbourne bakery Callé together with Bonne Maman to bring this to life!

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Kreate Australia Kreate Australia

Dash Water - Content Activation

When DASH Water wanted to launch their new Lime flavour in Sydney, they came to Kreate to come up with a creative and engaging way to both get people tasting the delicious DASH Lime but also stir up some viral social content.

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Kreate Australia Kreate Australia

Peroni Capri - Watson’s bay hotel activation

When Carlton & United Breweries wanted to invite Australians to escape to the Italian coast with the launch of their Peroni Nastro Azzurro Stile Capri, they paired up with Laundy Hotels to engage Kreate to bring this invitation to life at Sydney’s iconic Watson’s Bay Boutique Hotel.

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Hendrick’s gin - ‘Flora Adora’ Venue Takeovers

In 2023, one of the world’s most iconic gin brands - Hendrick’s Gin, brought a Flora Adora gin out of their ‘Cabinet of Curiosities’. To celebrate, Kreate were engaged to create enchanting venue takeovers which enticed guests to try this exquisite new addition.

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Kreate Australia Kreate Australia

Bonne Maman - Hazelnut Chocolate Spread Launch activation

Legendary French condiment brand Bonne Maman is well known for its irresistible jams, but in 2023 launched their all-new hazelnut chocolate spread into Australia. Kreate was briefed to create a launch campaign to celebrate this delicieux news!

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Barkly Square - 40th Birthday event

Barkly Square, the Brunswick retail icon, affectionately known to locals as ‘Sparkly Bear’, celebrated its 40th Birthday in 2022 and to celebrate this significant milestone we curated an event program to engage the local community and retailers.

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