Bing Lee engaged Kreate to create a festive retail experience that brought coffee to life during the busiest shopping season of the year. The brief was clear: showcase Bing Lee’s coffee machines, drive shopper engagement, and deliver a memorable experience during the Christmas and Black Friday period.

Kreate were briefed by Hilton to develop a F&B campaign to roll out across Australasia, the end-to-end creative objective was to drive visitation and revenue into hotel F&B outlets. 

Kreate were delighted to partner with West Hotel to launch Spring Into Style, an exciting campaign unveiling two limited-time experiences celebrating fashion, food and culture.

For Mother’s Day, Kreate delivered a Hendrick’s Gin takeover across two bars at Hyatt Regency Sydney, creating a considered, brand-led experience within a premium hotel setting.

Every year, Fashion takes hold of Melbourne for Melbourne Fashion Festival (MFF)- or ‘Fashion Christmas!’ as Melissa Singer from The Age labels it! And for MFF in 2024, Dash Water returned as a major partner and invited Kreate to bring their sponsorship to life again.

Kreate were briefed by Yarra Valley water to deliver an integrated Experiential and Social Content campaign to educate and encourage customers about drinking Yarra Valley Water tap water! 

When the iconic Hilton Sydney relaunched their Glass Brasserie in 2025, they called on Kreate to deliver a creative media outreach campaign and launch event.

We brought the Light-weight Armour for Sun Safe Skin campaign to life with a high-impact beach activation at Coogee Beach. Designed to deliver an unforgettable brand experience, our team led the end-to-end execution—from creative concept development to on-ground logistics and management.

Kreate transformed the Verandah Precinct in Sydney's CBD into a Hendrick’s Spritz experience which ran for two months in the lead up to the Melbourne Cup. The takeover featured, bespoke bar signage, a tailored Hendrick’s Spritz menu, vibrant floral backdrops, and striking window decals. At its heart stood the iconic Hendrick’s bathtub bar, serving exclusive Spritz cocktails and capturing the brand’s signature charm.

We transformed The Star Sydney’s Harvest Buffet into Tokyo Tastemakers, creating an immersive experience which transported diners and guests to the beauty of Japanese culture!

When the long-awaited opening of Executive Chef Alejandro Saravia’s Morena Sydney arrived in April 2024, Kreate was deeply involved to make a huge noise! With a strategy encompassing media outreach, multiple events and industry engagement, Kreate delivered!

What goes better than Easter and chocolate? Easter and Choc-Hazelnut goodness from Bonne Maman infused into delicious pastries! Kreate brought iconic Melbourne bakery Callé together with Bonne Maman to bring this to life!

Kreate were engaged to create a premium venue takeover to pair Glenfiddich Whisky with Sydney’s Black Bar and Grill.

When DASH Water wanted to launch their new Lime flavour in Sydney, they came to Kreate to come up with a creative and engaging way to both get people tasting the delicious DASH Lime but also stir up some viral social content.

When Carlton & United Breweries wanted to invite Australians to escape to the Italian coast with the launch of their Peroni Nastro Azzurro Stile Capri, they paired up with Laundy Hotels to engage Kreate to bring this invitation to life at Sydney’s iconic Watson’s Bay Boutique Hotel.

Legendary French condiment brand Bonne Maman is well known for its irresistible jams, but in 2023 launched their all-new hazelnut chocolate spread into Australia. Kreate was briefed to create a launch campaign to celebrate this delicieux news!

Barkly Square, the Brunswick retail icon, affectionately known to locals as ‘Sparkly Bear’, celebrated its 40th Birthday in 2022 and to celebrate this significant milestone we curated an event program to engage the local community and retailers.

In the lead up to Christmas 2023, Kreate delivered a Christmas Cocktail Bar in Dan Murphy’s stores across Australia to celebrate De Kuyper Schnapps!

Having worked alongside the teams at Fed Square and Farmer’s Daughters over the years, Kreate were briefed to work on delivering the development of the groundbreaking Victoria by Farmer’s Daughters project.

With Melbourne Fashion Festival bringing back its Fashion Forecourt in 2023 and a brand new partnership with DASH Water, Kreate were briefed to bring their delicious wonky-fruit-and-vegetable-infused sparkling water to life on site!