WHAT WE’VE BEEN UP TO lately
hilton sydney glass brasserie - venue relaunch pr
When the iconic Hilton Sydney relaunched their Glass Brasserie in 2025, they called on Kreate to deliver a creative media outreach campaign and launch event.
software - skin care sampling activation at coogee beach
We brought the Light-weight Armour for Sun Safe Skin campaign to life with a high-impact beach activation at Coogee Beach. Designed to deliver an unforgettable brand experience, our team led the end-to-end execution—from creative concept development to on-ground logistics and management.
the star sydney - tokyo tastemakers
We transformed The Star Sydney’s Harvest Buffet into Tokyo Tastemakers, creating an immersive experience which transported diners and guests to the beauty of Japanese culture!
Dash Water x Melbourne Fashion Festival
Every year, Fashion takes hold of Melbourne for Melbourne Fashion Festival (MFF)- or ‘Fashion Christmas!’ as Melissa Singer from The Age labels it! And for MFF in 2024, Dash Water returned as a major partner and invited Kreate to bring their sponsorship to life again.
Morena Sydney - opening PR & LAUNCH EVENTS
When the long-awaited opening of Executive Chef Alejandro Saravia’s Morena Sydney arrived in April 2024, Kreate was deeply involved to make a huge noise! With a strategy encompassing media outreach, multiple events and industry engagement, Kreate delivered!
Bonne Maman x Calle Bakery colab
What goes better than Easter and chocolate? Easter and Choc-Hazelnut goodness from Bonne Maman infused into delicious pastries! Kreate brought iconic Melbourne bakery Callé together with Bonne Maman to bring this to life!
Glenfiddich - Black bar and Grill activation
Kreate were engaged to create a premium venue takeover to pair Glenfiddich Whisky with Sydney’s Black Bar and Grill.
Dash Water - Content Activation
When DASH Water wanted to launch their new Lime flavour in Sydney, they came to Kreate to come up with a creative and engaging way to both get people tasting the delicious DASH Lime but also stir up some viral social content.
Peroni Capri - Watson’s bay hotel activation
When Carlton & United Breweries wanted to invite Australians to escape to the Italian coast with the launch of their Peroni Nastro Azzurro Stile Capri, they paired up with Laundy Hotels to engage Kreate to bring this invitation to life at Sydney’s iconic Watson’s Bay Boutique Hotel.
Bonne Maman - Hazelnut Chocolate Spread Launch activation
Legendary French condiment brand Bonne Maman is well known for its irresistible jams, but in 2023 launched their all-new hazelnut chocolate spread into Australia. Kreate was briefed to create a launch campaign to celebrate this delicieux news!
Barkly Square - 40th Birthday event
Barkly Square, the Brunswick retail icon, affectionately known to locals as ‘Sparkly Bear’, celebrated its 40th Birthday in 2022 and to celebrate this significant milestone we curated an event program to engage the local community and retailers.
De Kuyper - Christmas Cocktail Bar activation
In the lead up to Christmas 2023, Kreate delivered a Christmas Cocktail Bar in Dan Murphy’s stores across Australia to celebrate De Kuyper Schnapps!
Victoria by Farmer’s Daughters - project development, pr & social media
Having worked alongside the teams at Fed Square and Farmer’s Daughters over the years, Kreate were briefed to work on delivering the development of the groundbreaking Victoria by Farmer’s Daughters project.
DASH WATER x Melbourne Fashion Festival
With Melbourne Fashion Festival bringing back its Fashion Forecourt in 2023 and a brand new partnership with DASH Water, Kreate were briefed to bring their delicious wonky-fruit-and-vegetable-infused sparkling water to life on site!
VEGIE DELIGHTS - brand activations, PR & partnerships
Together with Australian plant-based food company Vegie Delights and with the help of Olympian and '98% Vegan', Stephanie Rice, Kreate got more Australians talking about plant-based food options!
Oxford Landing - Sunset Cinema activations
Bringing a touch of South Australia’s Riverland to the iconic Sunset Cinemas in Sydney and Melbourne - we created these beautiful branded chill out zones for Oxford Landing Wines and Hill-Smith Family Estates.
parramatta square - world pride activation
How can you love another person if you do not love yourself? Covid was tough, but there were also valuable learnings we took from it. It forced us to take a step back, understand and appreciate what it means to live and not just survive. It brought firmly into the spotlight the importance of self love, connection and community.
ENERGIZER - VISION HD HEADLIGHT FATHER’S DAY activations, content & PR
Kreate was briefed by Energizer to create a fun and engaging campaign to highlight their Vision HD headlight in the lead up to Father's Day across Australia and New Zealand.
Collins Street Precinct Group - pr, social, activations & partnerships
Collins Street is Australia’s premier destination and sits at the heart of retail, hospitality and business past and present, in Australia. Situated in the world’s most liveable city, the people behind the brands and businesses that reside on Collins Street add undeniable soul to the City of Melbourne and all it has to offer.
Quay Quarter Tower - Spin to Win activation
To help celebrate the opening of the new food hall area at AMP Capital’s Quay Quarter Tower, Kreate were briefed to develop an engaging activation in the tower lobby.