SO FRenchy, so chic - event PR

C’est bon! Celebrating la joie de vivre Française - So Frenchy, So Chic is Australia’s pre-eminent French Music festival and Australia’s poshest picnic!

Kreate were delighted to work with the So Frenchy, So Chic founder Jean-François to bring to life a PR, media and influencer strategy to celebrate the full return of this incredible French music festival held in Melbourne and Sydney.

In its 12th year, So Frenchy, So Chic’s line up included headline music acts direct from France Suzane, Gaspard Royant and Kalika. The Kreate team developed a PR strategy which included a pre-sale launch announcement, sustained media outreach, pre-event PR opportunities and event hosting.

With national TV, print, radio and online coverage our campaign was a huge success for the 2023 event which included hosting a range of Influencers and Content Creators to share the Frenchy love.

Services Delivered:

PR and Media Strategy
Media Relations
Influencer Strategy
Influencer Management
Event Hosting